*SPOTS CLOSED*

Tell Your Brand Story: How to create a brand narrative that gives purpose and personality to your content (and how Chat GPT can help)

Led by Neil Petty, Content & Brand Strategist (Ex-Vrbo, Angi, Razorfish)

“What is my brand purpose?”
“What’s wrong with my mission statement and elevator pitch?”
”How can Chat GPT help me here?”

We’re entering a new, exciting era of innovative companies, ideas, and products propelling us into AI, AR, and beyond. If you’re a founder, marketer, or small startup, Tell Your Brand Story cuts through the noise to give you clarity, a framework, and direction on the words that give you solid talk points. You’ll also have the chance to get hands-on with prompts for Chat GPT so help you get ahead!

With experience at the helm of leading both brand and UX writing teams for large corporations, mid-sized companies, and 2-person startups, Neil will also share his perspective informed by massive re-brands and launches.

Get ready for a fun, energetic 2 hours:

- An overview of the key parts of your brand narrative
- Internal learnings from companies of all sizes and types
- Tips for writing your brand statements like Purpose, Mission, and Voice
- Tips for using Chat GPT to get inspiration (yes, we’ll get hands-on with AI writing!)

When: March 3, 2023, 9:30am-11:30am

Where: WeWork (In-person) - 801 Barton Springs Rd., Austin, TX, 78702

***Slots are closed***